• For users – deliver seamless onboarding, event discovery, real-time communication, and strong privacy controls.
• For administrators – build a powerful web application to manage users, events, and community content effectively.

• Seamless onboarding: Easy account creation and guided profile setup.
• Customisable profiles: Full personalisation with privacy and security controls.
• Advanced event functionality: Rich event creation, search, and moderation tools.
• Real-time communication: Secure in-app chat for participants.
  Scalable architecture: Future-proof technology stack.
• Admin web dashboard: Responsive tools for moderation, analytics, and reporting.

Vision & Collaboration

The client had been refining this idea for more than 10 years, with a vision to launch in New Zealand and expand internationally.

Once we understood the potential, iClick moved quickly to deliver results.

Within less than three months, we developed a minimum viable product (MVP), fast-tracking our go-to-market strategy while keeping costs lean.

To achieve this, we:

• Applied the lean methodology for rapid, iterative development.
• Used pre-built tech stacks and integrations to accelerate delivery.
• Adopted hybrid mobile application technology for cost efficiency and scalability.
• Designed the platform for future-proof growth with built-in flexibility.

This approach meant the client could test their idea in the market with a fully functional, scalable MVP, while saving on development costs and ensuring long-term adaptability.

Phase 1: Research & Planning

• Conducted competitive analysis of event networking platforms.
• Defined detailed user personas, including administrator roles.
• Built a comprehensive roadmap covering milestones, UX goals, and launch strategy.

Phase 2: Development

• Onboarding & Authentication: Google, Apple, and email sign-in.
• Profile & Settings: Rich customisation, privacy toggles, FAQs, and legal policy integration.
• Event Management: Advanced event creation, search filters, registrations, and moderation.
• Real-Time Communication: Event-specific chat rooms with notifications.
• Location Services: GPS and Google Maps integration for event discovery.
• Web Admin Dashboard: Responsive interface for user management, event approvals, content moderation, and analytics.

Phase 3: Testing & Deployment

• Extensive QA across mobile and web platforms.
• User and admin feedback loops to refine usability.
• Successful launch on iOS, Android, and the web admin portal.

• Rapid Launch: MVP delivered in under 3 months.
• High User Satisfaction: Intuitive design, privacy-first approach, and engaging event tools.
• Community Growth: Increased event participation and real-world connections.
• Efficient Governance: Admins kept the platform safe and compliant.
• Future-Ready: Ongoing updates and new features driven by user feedback.

“I’d been working on my idea for more than 10 years, but needed the right technology partner to take it from concept to reality.

iClick turned out to be a valuable partner. Their team quickly understood what I was trying to achieve and delivered a market-ready MVP in just three months.

The team supported me throughout the process, refining the concept, selecting the right technologies, and ensuring the solution was cost-effective and built to scale. With their help, I was finally in a position to test my idea in the market, and much faster than I thought possible.

For any startup or entrepreneur seeking an experienced and reliable development partner, I highly recommend iClick.”

Carmen Bradsctreet – Founder, Herdle

The Herdle project showcases how iClick helps startups and entrepreneurs bring big ideas to life fast.

By combining lean methodology, hybrid app development, and scalable architecture, we delivered a market-ready MVP in under three months.

Suppose you’re a startup founder or business leader looking to launch your MVP quickly, cost-effectively, and with the right tech foundation. In that case, iClick has the experience and capability to deliver results that scale.